Affiliate marketing is the act of promoting a product or service on behalf of another company and if you’re able to successful refer a customer via your unique affiliate link you will be paid a commission. This method of making money online was not very common and was generally dominated by advertising agencies, but since the internet has moved on from traditional methods of information seeking, it has opened up a great avenue and potential for individual digital marketers that are thinking about making money online with affiliate marketing in 2023.
Starting an affiliate marketing business in 2023 does not require extensive knowledge about marketing as you will learn as you go along. It is a highly profitable, location neutral and a non-restrictive business strategy if you can execute it correctly and we are here to help with that!
You should always keep in mind that patience and integrity are the most important aspects of any business you plan on starting, same goes with affiliate marketing, an industry that has generated almost $8 Billion in 2022 alone. Since it is based on pure consumer and media traffic interactions, it might take some time for you to build a reputable and large-scale loyal consumer base for your marketing campaigns.
Here are some tips and tricks that might aid you in your journey as an affiliate marketer:
Select Your Marketing Domain
To increase your chances of being successful with affiliate marketing in 2023 comes down to selecting a marketing domain means that you must choose a niche and types of products you will focus your efforts on. Some examples are make money online, finance, cryptocurrency etc. Once your domain is chosen, you will have a direction in which you can focus on.
If you have the resources, you can start by building a website and allowing traffic to come to you or you can work with social media platforms and reach the audience yourself.
Marketing Strategy/Identifying Audience & Consumer Base
Identifying your consumer base and the people who might be interested in the products you are promoting is an important part of making money online with affiliate marketing in 2023 and conducting any marketing campaign, like it was mentioned earlier that you can take a website or a social media approach to reaching your consumer base, each of them has different pros and cons.
In the start, using social media as your marketing and traffic platform is the preferred choice as it does not require any specific skills or money to operate campaigns on social media unless you are promoting them.
Facebook: it is a great tool and platform to reach traffic, Facebook insights also allow you to identify the type of traffic you might be getting on your campaign and using those statistics you can manipulate your products and content.
YouTube: YT is a phenomenal platform for marketing, if you have a good subscriber count, you can start by making reels and short-videos that are attractive and eye-catchy for the general viewer, same as Facebook, YouTube also has an analytics tool.
TikTok: If you have a product that will appeal to the Gen-Zers, TikTok is the platform to go, you can create short reels and videos that are catchy and can be spotted among others. This will greatly influence your consumer bank and increase the chances of sales once your product becomes a trend.
Finding an Affiliate offer to promote
Many organisations and companies offer affiliate programs based on commission. Selecting an affiliate program that matches with your niches and marketing domain will allow you to use your skills to sell that product to your consumer base. There are many affiliate networks you can sign up to when starting out with affiliate marketing in 2023 for example:
- Partnetstack
- Impact
- ClickBank
- CJ Affiliate
- Amazon Associates
- eBay Partner Network
- FlexOffers.
- Pepperjam.
- Rakuten Marketing
Become a master of SEO
This strategy is mainly relevant if your main audience and consumer base comes from your website or YouTube channels. SEO (Search-Engine Optimisation) is a strategy that lets you select certain keywords and use them in your content and descriptions to allow the search engine to point at your content much more easily and consider it relevant.
This will rank your posts/websites such that whenever someone searches for that specific keyword, your website/content will pop up on the first page. It is an extremely strong strategy if you can master it.
You can use the following tools to get a better insight on your selected keywords:
- Semrush
- Ahrefs
- Google Keyword Planner
- Google trends
Management
Affiliate campaigns can last for years and here are some tips you can work on to make that happen:
- Make sure your content is catchy and relevant with the changing trends with time.
- Make sure to include any promotions your affiliate partner allows for regularly.
- Keep updating keywords as suggested by your analytics.
- Keep expanding your marketing network to multiple platforms, they will grow with time.
- Take on multiple affiliate partners and create campaigns separately for each of them.
- Make sure the relevancy and efficiency of your YouTube channel or website maintains an upwards or stable trend.
The mentioned tips and tricks will allow you to start making money online with affiliate marketing in 2023 as a complete beginner in the most effective way possible.
To learn more about starting an affiliate marketing business watch this video.